Latinos make up 17 percent of the population of the US, and Latinx communities’ growing political and cultural power is essential for helping move America toward a clean energy future.
Polling conducted by EcoAmerica and produced in association with the Hispanic Association of Colleges and Universities reveals strong support among Latinos for climate solutions—much stronger, in fact, than American voters overall. Nearly half of American Latinos live in the most polluted and climate-impacted communities in the US. EcoAmerica found that 70 percent report damage and harm from extreme weather.
Based on several phases of testing, EcoAmerica and its partners have developed a message guide geared toward messengers and audiences who identity as Latinx. Find the full guide at EcoAmerica.org and see our cheat sheet to the central themes here:
